All in one place. All automated.
All yourcustomer insights in one place. Mnemonic's Digital Twin of The Customer combines all your customer knowledge with an AI that is a rockstar marketer and data scientist in one tool.
Upload and start a conversion with your customer data, let the digital twin analyze it and create marketing campaigns for you.
All powered by Mnemonic AI's state-of-the-art psychographic segmentation engine.
The digital twin is your personal AI assistant that does it all: Analyze your data, create campaigns, recommend visuals.
Analyzing data is only the first step. The digital twin is your partner in creating astonishing marketing campaigns in seconds.
Create landing pages, ad copy, and newsletters in seconds - based on your customer insights.
Go as granular as you want. Create 400 ads for each subsegment or go big with one campaign. The digital twin let's you create and test ideas in seconds.
The digital twin is your customer analytics, data science & marketing team in one tool. No coding required, just tell the digital twin what to do.
Customer Intelligence. Everywhere & anytime.
A complete virtual twin of your customers. All your customer insights and intelligence in one place.
Driven by Mnemonic's advanced psycographic analyses, the digital twin can analyze your customer data in seconds and create tailored marketing campaigns.
Powered by advanced psychographics. Segment beyond simple metrics and get unmatched customer insigths.
The difference between a digital twin and a simulation is a matter of scale. While you can predict conversion rates on your web shop, you are only looking at few data point like tme on site and clicks.
The digital twin goes much deeper: It gives you a reason and the option to ask why?.
Loaded with vast amounts of data, the digital twin not only if someone buys, but the reason behind a buying decision. Through advanced artificial intelligence you do not have to read through lengthy reports, just ask and your digital customer will answer.
How often have you read a report and wanted to aks "Why is that?" With the digital twin you can! While it looks like a chatbot it does not make thing up - The digital twin does not hallucinate.
We at Mnemonic AI have spent the last years researching how we can make belief systems, wants, and even personality and psychology of customers more accessible with AI.
The results of this research are implemented in our digital twin.
It is supercharged with all the psychographic and demographic analyses you possibly want to run on your customers, enabling you not only to talk to data but also to make data come to life in a virtual digital twin of your customers.
See the digital twin in action. Get in touch an request a demo.
The concept of a “digital twin” originated at NASA during the 1960s as a dynamic representation of the Apollo mission, serving as a “live model.” Following the oxygen tank explosion on Apollo 13 that damaged the main engine, NASA responded by employing multiple simulators to assess the incident. They expanded the physical model of the vehicle to integrate digital elements, creating the pioneering “digital twin.” This innovation allowed for ongoing data input, modeling the events leading up to the accident for thorough forensic analysis and exploring future steps. Over the past fifty years, NASA and the broader aerospace industry have continued to advance and utilize high-fidelity digital models of physical systems and components, including the challenging environments in which they operate.
The advancements in several key technologies have fueled the evolution of digital twins:
Organizations have tried to get a better understanding of their customers since the dawn of time. Customer centricity is more important than ever, but even Customer 365 initiatives have hiccups, as they rely on human number crunching, interpretation errors, and missing data.
The digital twin of the customer is the answer to all these problems. Artificial intelligence makes it possible to solidify and unify all disparate data sources living somewhere in an organization and make the knowledge accessible through an easy interface.
Source data is always quoted, so there is no fear of hallucinations or falsely interpreted data.
The personification of customer segments based on psychographics and demographics enables you to not only use Mnemonic AI's digital twin of the customer to gain access to knowledge but also lets you rapidly prototype ideas for ads, whole marketing campaigns, or even new products.
Mnemonic AI's digital twin of the customer can be looped in any business process, from development to sales and service, giving you real-time access to your organizational knowledge and supporting you in making better decisions faster.